From CPG to advertising and ecommerce, brands are leveraging Geenee WebAR to connect with their customers in immersive and innovative new ways. 

Our latest brand partners include a loyalty gaming campaign with grab-and-go food brand, Lunchables, and a virtual try-on capsule collection with the fashion brand SHEIN. More details on each campaign can be found below. 

Launch WebAR Games from Lunchables Packs to Earn Points Redeemable on Roblox  

Now through March 2024, Lunchables customers can earn points and rewards redeemable on Roblox by playing a series of AR games launched straight from the Lunchables pack. 

Consumers will find AR-powered QRs on Lunchables 100% Juice packs that lead straight to the website, where the AR games are available to play. 

Each week new games and characters are unlocked, so don’t forget to check back for fresh content. In the first week of launch 265 million points were collected and over 1 million Lunch Points have been spent. 

Geenee partnered with Kraft Heinz, Publicis, Dubit, and Super League to bring this campaign to life.

SHEIN x Care Bears Outfits & Accessories Now Available to Try On Virtually!

Online Fashion brand SHEIN tapped Geenee AR to power virtual try-on across their Care Bear capsule collection, a line of garments and accessories celebrating the iconic fandom. 

Customers can now try a selection of garments and accessories ahead of making a purchase to get a better sense for how it will look and fit. 

In addition to powering virtual try-on for the ecomm app and website, SHEIN teamed up with Geenee and ad platform Teads to run a first-of-its-kind in-feed ads that lets customers try-on and shop straight from the ad unit. 

WebAR is a powerful solution for ecommerce, proven to drive sales and supercharge consumer engagement. Get in touch to learn more about how Geenee can help grow your business.